Welcome 2025!
Wishing you a happy, healthy, and successful New Year!
As we step into a new year, it’s remarkable to see how far we have come together. It’s easy to get caught up in the day-to-day grind, feeling like progress is slow, but when we look back at 2024, the milestones we achieved with the VooZee project are a testament to the progress we made.
Let us take you through our journey!
We began 2024 with bench-top samples and a clear goal: optimizing formulations for our VooZee vegetable smoothies. Today, we are proud to share that we developed six savory, delicious variants with a silky texture and mouthwatering flavor. Even more impressive, their vibrant colors come naturally from real vegetables. No artificial colors or preservatives, just wholesome goodness!
Our roadmap also included determining a manufacturing process and packaging solution to deliver shelf-stable, single-serve products perfect for busy, on-the-go lifestyles. After exploring a variety of packaging options from glass and plastic bottles to pouches, and investigating technologies like retort, HPP, and aseptic processing, we selected the aseptic process and SIG Group’s sterile pouches as the best fit for VooZee.
This progress would not have been possible without the incredible support of the many exceptional people from the companies we collaborated with along the way, including Merlin Development, Matrix Sciences, Brad-Pak Enterprises, Amcor, Cheerpack, Global Resources Direct, Lee Industries, Hiperbaric, Beeco - Bykowski Equipment and Engineering Company, SPX Flow, SURDRY NA, FBF NA, Heritage Equipment, Admix, MicroThermics, and many others. Their expertise was invaluable in helping us develop our first pilot plant samples.
Finally, we are deeply grateful for the opportunity to partner with SinnovaTek/FirstWave, a trailblazer in aseptic processing, to bring VooZee to life.
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We took steps to secure our innovations, including a provisional patent for our products and trademark registrations for both our company name, MOJETO, and our brand name, VooZee. 2024 was also a year of growth and outreach. We launched a revamped website and expanded our presence on social media. |
We showcased VooZee at the IFT First Expo in Chicago and the Great Food Expo in Edison, NJ, receiving overwhelmingly positive feedback, particularly for our mushroom, cauliflower, beet, and bell pepper flavors. These four crowd favorites will lead our initial launch.
To further strengthen our industry presence, we remained active members of IFT and joined the Startup CPG community and Specialty Food Association.
Looking ahead to 2025, we are eager to achieve these exciting milestones:
- Continuing our partnership with FirstWave/SinnovaTek to successfully commercialize and launch our four signature flavors.
- Participating in the IFT First Expo in Chicago for greater industry exposure.
- Showcasing VooZee at the prestigious Summer Fancy Food Show in NYC, fostering new opportunities and connections.
- Offering customers a convenient way to manage orders and subscriptions through our website and a dedicated app.
- Starting distribution to our loyal supporters, followers, early adopters, and interested businesses.
We’re thrilled to continue this journey together and bring VooZee, our delicious and nutritious vegetable smoothies, to everyone in 2025!
